Mexican-born Nancy Wendt is co-founder of The Party Ville, located in the stunning Unicorner Concept Store, only a stone’s throw from the Dommeldange train station. The Party Ville offers eco-friendly party supplies and wonderfully cute bits and bobs, from colourful bunting to diy balloons to custom-made piñatas. Among the many homemade and carefully selected things, Nancy welcomes me with a big smile, adding to the amazing vibes of authenticity and heartiness.
After briefly considering to sit on the wooden rockinghorse, I sit down next to Nancy on the cozy sun-drenched bench. “I thought I would never be able to find a job in Luxembourg”, says the young entrepreneur. “I didn’t speak Luxembourgish and my French was really bad. My only way to do something would be to start a business, and since my family has a big entrepreneurial spirit I kind of already had it in my blood. In Mexico, you can’t really afford a better lifestyle from an average income - you need to own a thriving business.”
“I started experimenting with eco-friendly materials like cutting plastic bottles and upcycling them into flower pots or lanterns made out of cans.”
This is when Nancy decided to move to Europe, where she got a master’s degree in entrepreneurship and innovation, and started to start her own business. “I soon realised how expensive all of this would be”, says Nancy. “Plus I didn’t know anybody, so I thought it might as well always stay a dream. I started crafting stuff, which I’ve always loved doing.” She tells me that she’s always liked sowing costumes - the cute stuff that you normally can’t find in the shops. “I started experimenting with eco-friendly materials like cutting plastic bottles and upcycling them into flower pots or lanterns made out of cans.” However, the ambitious Mexican soon realised that in terms of revenue, that was not going to be enough.
Some customers have entered the shop, and we have to interrupt our conversation for a minute, while Nancy shows them her self-made unicorn headband. “I joined the Luxembourg-Poland Business Club, and from that moment on everything changed. Everybody was just pushing you to become independent. They’re people who actually believe in you. I decided to still sell my things, but share the space with other entrepreneurs. This is when I met Angelique, the founder of Mumpreneurs Luxembourg, who was equally supportive and partnered up with me.”
“I guess I’m able to stay strong because of the people around me. Well, and because I’m stubborn."
When you decide to do basically everything on your own, nothing is laid out for you. This can be scary sometimes. “You need to stay strong and believe in yourself”, says Nancy. “I guess I’m able to stay strong because of the people around me. Well, and because I’m stubborn. Hanging out with people who believe in you gives you so much positive energy, and encourages you to just keep going.”
So how did she come up with the idea to open a shop that stocks sustainable yet compelling party supplies? “Sometimes people want to organise a party but they don’t have any idea how to decorate it”, says Nancy, who loves the creative aspect of her business. “Also, I saw that people not only wanted the product, but the full service behind it as well. So I started to decorate parties with eco-friendly and compostable products, and organised crafting activities with the kids.”
I want to know more about the driven business woman’s background. Nancy has always had the impression that she grew up too fast, and that she was constantly ahead of everything. Also, she’s been working hard from an early age: “I started to work at my aunt’s shop when I was 11. It was a small hardware shop, selling nails and painting material, in a small Mexican town. At the time, my aunt was already in her eighties, so I helped her out every summer. I couldn’t wait to work full time.” Nancy was not spoiled by her parents, who told her to work hard in order to succeed.
Even though Nancy’s business is by now facing some competition, there’s this uniqueness about The Party Ville which is impossible to copy. “Take the unicorn headbands, for instance”, says Nancy. “They’re hand-made, and totally one-of-a-kind. They have an artistic touch to them, which is pretty special.”